The Inner Workings of Miserable Advertisements


I saw the ad for the Dodge Charger and was completely disappointed. Not because the masculine commercial was sexist in how it interpreted the daily woes of the common man, but the fact that the common man’s thoughts are mostly ones that lament his newfound conformity. And, what better than to feature a car as this literal and figurative escape from the mainstream. How edgy.

Lame is what I like to call it. By the end of the commercial, I didn’t understand what he was complaining about. You bought the dog. You were the one who wanted the job. You dated the girl. Where the hell have you been, jackass? Life is always hard, sure. I get that. But, shit, be grateful.

Of course, like everyone, I thought what would be the woman’s response to her man’s internal whining?

Again, I was disappointed.

At first I thought that this video response was corny and sadly accurate on purpose, an effort to make fun of the “men” who bitch and moan about having a job, a roof over their head, and not having the balls to say how they feel. But, the inner workings of a woman (in response to the inner workings of a man, and not the inner workings of women in general) is just as bland.

Funny, the male narrative complains about the dog, the job, and the girl as separate entities, while the female narrative focuses in on the patriarch itself. What if it was a single woman talking up? Would her complaints still focus on the opposite sex being the “axis of evil” or would she want to stick it to the proverbial, faceless omnipotent “man”, the one who makes her works and makes her feel as though she needs to be wife and mother like everyone expects her to be (same argument as man who must live up to expectations also)? On another note, the male narrative didn’t mention children – is that meant to represent his disregard for his brood or just shows that he’s complaining about a different stage of his life, one that is premarital? Either way, my simple solution to these narrators’ conflicts: Remain single.

Granted, one would feel as though women are justified to reestablish their class across the world. Yes, guys, we do have it harder than you. It’s a very simple and obvious fact. Unfortunately, women are the universal victims and scapegoats for those who need to “rescue” the innocent (or, rather, the presumably ignorant). They are targets for abuse, religious control, sexual violence. But, men, too have their own biased hardships. If they’re always seen as the one who wields the hammer, then they become just as generalized and up for unfair criticisms as women. I would think that the woman’s response would have a calm and rational tone to it. I would think the female narrative would talk about more about the pity she feels for this poor widdle guy who just can’t seem to grow up. In fact, I would think it’d be the male narrative’s mother whipping him back into shape. But, that wasn’t the case. And this is what disappoints me. From the classic “we make less than you in the workforce” to the very personal “I listen to Rush and blah, blah, blah”, this ad reveals to us that the inner workings are of a young and miserable woman who pretty much thinks of recycled sexist problems and possesses a smug tolerance for the opposite sex.

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    • Daisy Azuras
    • February 12th, 2010

    There is no fairness between the sexes and the fact that men have lost large amounts of their power over women creates an unbalanced world full of resentment toward the opposite sex. It boils down to this simple belief; web have all the pussys so they have all the power, but men only give women that power when men allow themselves to become subserviant. If a man decides to use his physical strength to force a women into an abusive subserviant state then her pussy holds no power over him and the women is reduced to property like we were when this country began.

  1. I like to think that we all have pussies and thus we all have power! But, I see what you mean :)

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